Copyright 2017 Magnolias Group Inc. All Rights Reserved. 

INSIGHTS BLOG

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Branding with Corporate Videos

December 7, 2016

It is no surprise that video usage and viewing rates are on the rise. With high speed internet connections becoming more accessible around the world, and with sites like Youtube and Facebook giving us more accessible video platforms, both people and companies are creating videos to help push their brands and products.

 

Take a look at your business webmaster tools and analytics. Most businesses today see over two thirds of traffic coming from a mobile platform. So while it is important to have high quality videos, we also understand that the majority of viewers will be viewing your corporate videos on their smartphones. With this in mind, we have created some service offerings that will cater directly to this need.

 

Typically, a Magnolias promotional video for your business will include:

  • Script Writing;

  • Actor/Actress sourcing;

  • Studio or Location shoot with all materials (provision of cameras, lights & microphones);

  • Post Production (provision of full editing, music & special effects);

  • Provision of appropriate video platforms;

  • Uploading to social networks and online platforms as required.

 

 

We can also help with our marketing and branding focus. Videos affect human emotions differently then static pictures do. With the use of our market research team we will run focus groups and do customer parameter research to make sure that the videos we are creating will have the largest effect on your product or service.

 

Other projects that we have completed for clients include:​

  • Corporate Introduction Videos,

  • Corporate Training Videos,

  • Television Commercials,

  • Service Videos,

  • Investor Videos,

  • Year-in-Review Projects,

  • Project Videos,

  • Drone Surveillance Videos.

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