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Goals for your Business in 2017

January 11, 2017

What do the major Wall Street players and financial consultants see happening in 2017? "Uncertainty", "Caution" and "Flatline" are a couple of words that keep on resonating. 


As with every business owner, growth is still the goal in 2017, even though it may not be the best of years. In order to do this it is important to set goals and benchmarks to aim for.


There is various ways to do this ranging from editing your objectives in your companies quality system to writing them down in your notebook; however, it is important to do them either way.


It is important to distinguishing between your long-term goals from your short-term ones. Your long-term goals should have a timeline of about five to ten years. On the other hand short-term goals will range from a couple days too a couple years. 


After you have figured out what you would like to do long-term it is about making shorter term goals on what it will take to get there. 


You have probably heard this a thousand times, but make them "Smart":

  • Specific. In order for goals to work, they need to be specific and concrete. The more specific they are the easier they are to measure.

  • Measurable. Having specific figures, timelines and performance indicator let you know how you are doing, and are audit-able within your business systems. Having them is vital to making progress, "what can be measured, can be improved".

  • Action. Lay out the responsibility and actions that should be taken and by which people, and when. 

  • Realistic. You have to make your goals realistic, while still challenging. Consider your resources and employees so that you can actually achieve them. If they are not realistic you run the risk of forgetting about them or losing your focus.

  • Time specific. Set a schedule to make sure you can keep things on track throughout the process of your goals and deadlines.


You may have a clear vision and mission of how you want to pursue your companies goals, but always remember that you are unable to do this on your own.


It is essential to have your resources and employees help throughout the process. Making goals together, sharing the vision, and inspiring employees with incentives are all ways to help achieve success and growth.


Finally, make it / them happen in 2017 and beyond.





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